ABOUT
My expertise in management informed by media, marketing and technology has resulted in my success in scaling growth and ongoing profitability in today's digital business environment.
As a forward thinking leader, I'm passionate about the need for businesses to rethink how they engage with their customers and their employees. I inspire CEO's and their exec teams to create a vision to transform their business model, people and processes underpinned by digital transformation strategies.
An Australian who has been based in Singapore since 2010, I've worked at the intersection of digital media, marketing, and technology for almost twenty years.
I have acted as Business Advisor to a number of businesses looking to establish in Asia and/or reinvent to become more digital and customer-centric.
I have founded two projects aligned to my passion in paying it forward and achieving equality in the workplace - #ladybadassery and SWIMMA (Singapore Women in Media, Marketing and Advertising)
Rachel Smith
Chief Operating Officer,
ExchangeWire.com
Wendy has worked for ExchangeWire as a business advisor during specific periods over a number of years. Her industry knowledge and understanding is excellent. This is hugely valuable, as is her ability to draw on her professional networks and source new business contacts for us. We also found that Wendy's reputation in the digital advertising and marketing industry was highly regarded, which is of great benefit to ExchangeWire, helping to promote our brand in Asia and associate the appropriate amount of professional gravitas to our activities there. We would thoroughly recommend Wendy as an accomplished business advisor, consultant & mentor.